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TRI-M

Industrial brand identity

Built around the precision, transformation and movement of Mozambique’s metalworking industry. TRI-M’s geometric mark brings angled planes together like cut, folded and assembled metal components. Its solid construction communicates technical rigour, while red, green and yellow add energy and a subtle connection to Mozambique.

The identity system pairs a robust wordmark with TT Commons, a direct typographic voice and a palette grounded in charcoal. Colour and monochrome logo variants make the brand adaptable across corporate communication, equipment and physical spaces.

Project
Brand identity and design system
Scope
Logo system, typography, colour palette and application concepts